Nostalgic Influx: Cashing in on Childhood

Nostalgic Influx: Cashing in on Childhood

Increasingly, we’ve been bombarded through social media with these throwbacks to our former years on the sites and reminded of the “good old times,” but has this fed into a great influx of nostalgic media, and the rehashing of our childhood?

While it may seem odd for millennials and younger to feel nostalgia for their childhood and leaves Gen X and Y wondering, well why, we must consider the reason behind it. Is it money or something more? While everything comes back to money eventually, maybe this is our escape from the insanity we face with politics, social issues, and disparaging news reports. Companies and studios have realized that they can cash in on the nostalgia of the masses, and the best way to do that? Target Millennials and Gen X. Don’t believe me? Let’s take a look at the previous and upcoming films that target millennials and their “youth.”

Already Released:

Teenage Mutant Ninja Turtles (2014)

Domestic Total Gross: $191,204,754

Teenage Mutant Ninja Turtles: Out of the Shadows (2016)

Domestic Total Gross: $82,051,601

Original Teenage Mutant Ninja Turtle Movie (1990)

Domestic Total Gross: $135,265,915

Beauty and the Beast (2017)

Domestic Total as of Jul. 2, 2017: $503,860,035

Original Disney Beauty and the Beast (1991)

Domestic Total Gross: $145,863,363

Ghostbusters (2016)

Domestic Total Gross: $128,350,574

Original Movie (1984)

Domestic Total Gross: $229,242,989

Independence Day (1996)

Domestic Total Gross $306,169,268

Independence Day Resurgence (2016)

Domestic Total Gross $103,144,286

Power Rangers (2017)

Domestic Total Gross: $85,364,450

Mighty Morphin’ Power Rangers (1996)

Domestic Total Gross: $38,187,431

*As we can see, it is always not a foolproof plan, but worth the bet if it works.

While there are no financial figures for these series, you can track their popularity through social media, particularly Twitter and a simple search reveals thousands upon thousands of hashtags mentioning the shows.

Fuller House 2016- Present (Original Series Full House: 1987-1995)

Twitter followers: 137,000

X-Files 2016 (Original Series 1993-2002)

Twitter Followers: 265,000

The premiere episode of the X-Files in 2016 had 21.4 million viewers, which is more than its series finale in 2002.

Gilmore Girls 2016 (Original Series 2000-2007)

Twitter Followers: 206,000

Girl Meets World 2015-2017 (Original Series Boy Meets World 1993-2000)

Twitter Followers: 29,100

Despite the show’s cancellation in 2017, fans have been crying for the show to continue. It has a huge following and fans were shocked to hear of the cancellation.

Twin Peaks (1990-1991)

Twitter Followers: 56,000

Although the show only two original seasons, Twin Peaks is back as a limited series for Showtime. Its cult following has carried it through the years.

Even with all these shows and films already released rehashing and rebooting television shows from the 80s and 90s, we also have a plethora of shows and television set in the 80s and 90s. 


Twitter Followers: 13,800

A recent Netflix release, Glow is set in the 1980s world of women’s wrestling. The show is getting GLOWing reviews. 

Stranger Things

Twitter Followers: 700,012

Another widely popular Netflix show, Stranger Things is set in the 1980s and tells the story of a group of friends searching for their missing friend as the paranormal closes in on them.

The Goldbergs

Twitter Followers: 73,4000

An ABC show set in the 1980s in Jenkintown, Pennsylvania, this story takes a personal point of view of creator Adam Goldberg’s life and experiences growing up with a love of all media. 

Fresh off the Boat

Twitter Followers: 45,700

ABC does it again with Fresh off the Boat, set in 1990s Florida telling the story and life of the Chinese-American family, the Wongs. Ripe with pop culture references, it is a particular call back to our childhood years.

Sing Street

Set in the 1980s in Ireland, Sing Street is the coming of age tale musical speckled with eyeliner, bright colors and Duran Duran.

Everybody Wants Some

Directed by Richard Linklater, Everybody Wants Some is the same in the way of Dazed and Confused but for the 1980s.

Some of the titles that are in the works and have yet to be released are:

Jumanji (Original 1995)

With notable actors Dwayne Johnson and Kevin Hart and the up and coming Karen Gillan, who is fresh off her role in Guardians of the Galaxy, the studios are betting on our nostalgia and the pull of these actors to make a BIG bang in the box office. Also, there is a rumor that we will see Robin Williams in the reboot, pulling on our heartstrings and our love for the recently departed Mr. Williams.

Aladdin (Original 1992)

Fresh off the heels of the dynamite Beauty and the Beast, Disney is not about to give up on their remake formula. Not only will we see Aladdin but also the Lion King, The Little Mermaid and much more. With a box office smash like Beauty and the Beast, even if one of these films underperforms, they will still be rolling in it.

Chronicles of Narnia (Original Film 2005)

The Chronicles of Narnia films didn’t come out that long ago, so why reboot them? Money. The next installment in the franchise, Silver Chair, is set to reboot the series with all new characters. I get it, child actors age out, but I think we could stand a few years between a reboot.

While film is a huge platform, streaming services are quickly taking over. With this wide availability of services like Netflix, Hulu, and Amazon Prime Video, we are seeing more television shows making their return.

Will and Grace (Original 1998-2006)

Will and Grace was a show ahead of its time and ended in a way that didn’t seem conducive to a revival, but yet it shall return.

The Notebook (Original Film 2003)

CW is a SMART network. They know where their demographics are and what types of shows are huge hits. They know when to cash in and when to get out. Picking up a television series based on the widely popular Nicholas Sparks book and a film is their smartest move since grabbing the DC shows. This will help to bring back some of the viewers they lost when Vampire Diaries finally ended.

Tales from the Crypt (Original 1989-1996)

Cashing in again on nostalgia, Tales from the Crypt is back and in a big way. This is a favorite show for many people. There is no release date set yet, but with M. Night Shyamalan at the helm, it has the potential to be fantastic or a total disaster.

Animaniacs (Original 1993-1998)

The Animaniacs was certainly the craziest show I’d seen as a child, and I am delighted to see it making a return. The original show was great, and as an adult, I appreciate it even more. I hope they can bring the same level of originality to the reboot.

Roseanne (Original 1988-1997)

Whether you were a fan of Roseanne or not, you can’t deny the impact on American culture that the show had. It was one of the first shows to show a blue-collar American family struggling to make ends meet as well as feature overweight characters, while not centering around their weight as the butt of every joke. It was real for many Americans.

Hate it or not, the reboots, remakes, and rehashes of our childhood favorites are here and here to stay. Studios will continue to cash in on nostalgia, and we will continue to eat it up because who doesn’t want to escape from the world we live and go back to the years of Dunkaroos, Saturday morning cartoons, TGIF, and a world without Twitter?

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