Box Office Preview: “Godzilla” Stomps All Over Competition

"Godzilla" (2014) - Box Office Preview (We Live Film)

Godzilla vs. Spider-Man and Seth Rogen

by Matt Marshall

The 2014 summer box office has been off to a strong start. But the monster known as Godzilla has been asleep a bit long. The 2014 reboot directed by Gareth Edwards is set to give box office hits like The Winter Soldier and The Amazing Spider-Man 2 a run for their money.

Edwards’ Godzilla transplants the creature to a contemporary setting. Natural disasters occur around the globe, but it’s no accident. Godzilla stars Aaron Taylor-Johnson, Ken Watanabe, Elizabeth Olsen, Juliette Binoche and Bryan Cranston.

Godzilla is the first American production of the legendary monster since the Matthew Broderick film in 1998. That film opened in a similar frame 16 years ago to $44 million. Today that would translate to nearly $75 million.

As the new big summer film on the block, Godzilla is expected to smash its way to the top spot without problem. Godzilla is a brand, perhaps better known among older audiences. But for young audiences for another action-packed ride outside of the superhero genre, Godzilla will be the ticket. Also, the moderate hit Pacific Rim still fresh will keep audiences in the mood for more monster mayhem.

Godzilla is set to open Thursday night starting at 7 p.m, expanding into 3,952 theaters this Friday. The extra showing plus 3D and IMAX engagements will boost ticket sales over the weekend.

Godzilla has also generally received positive reviews, though MovieManMenzel was mixed about Godzilla, feeling it to be “vastly superior to the Emmerich film and even with its flaws is at least worth a matinee.” Godzilla will still clear north of $70 million come Sunday.

SEE ALSO:  Godzilla (2014) – Early Video Reviews

Disney, meanwhile, is taking a gamble releasing Million Dollar Arm the same week as Godzilla. Based on a true story, Million Dollar Arm recounts a sports agent looking to recruit two Indians as professional baseball players.

Million Dollar Arm plays to a vastly different demographic than Godzilla. Still, the film is expected to be overshadowed this weekend. Million Dollar Arm has received mixed reviews from critics. MovieManMenzel stated in his early review “it’s not a game changer by any means, but it is definitely a lot better than your standard feel good sports story.”

Million Dollar Arm opens Thursday night beginning 8 p.m. and in 3,019 theaters come Friday. An opening around $13 million is expected behind Godzilla, Neighbors and The Amazing Spider-Man 2.

Box Office Projections

1. Godzilla (Warner Bros. Pictures) – $72.1 million (NR)

2. Neighbors (Universal Pictures) – $28.5 million (1)

3. The Amazing Spider-Man 2 (Sony Pictures) – $16.1 million (2)

4. Million Dollar Arm (Buena Vista) – $13.3 million (NR)

5. Heaven is for Real (Tri-Star) – $5.9 million (4)

ABOUT THE AUTHOR:

Matt Marshall is a YouTube movie reviewer who hosts MNMreviews. He has a B.A. in Communications/Journalism from St. John Fisher College and resides in Rochester, NY.

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